Career Defining Question for Makeup and Skincare Business Owners

What’s the difference between a business worth six-figures, sells out of every collection in 24 hours, and competes with the beauty behemoths in a 500 Billion dollar industry while only spending a fraction of what they do…

And a business that barely breaks even and leaves you with smudged mascara looking at your post-launch numbers?

You wonder:

What’s Holding You Back?

You know it’s not…

  • The quality of your products because you’ve tested and perfected every item from volumizing, waterproof mascara to moisturizing face masks, or…
  • Customers disliking your products because you get unsolicited five-star reviews with every purchase or…
  • Your commitment to your business because you’ve spent so many long nights and early mornings running on 4 hours of sleep and Venti Starbucks drinks to launch your products

The Startup is trusted by 

And Every Successful, Six-figure Business Owner Will Tell You

Products don’t get popular by luck, and your business isn’t transformed with jaw-dropping profits until you have a…

 

Cohesive, growth-focused brand strategy that converts.

 
Which is why…

No Amount of Googling Can Give You the Knowledge and Experience of Working with 200 Million Dollar Beauty Brands

You’ve learned to DIY like the best of ‘em. 

 

You even laid the groundwork on your social media channels. Google and your Facebook business groups have become your best friends who help you solve most of your strategy problems.

 

But you still can’t seem to drive engagement on your Instagram despite the 157 comments you leave on your customer photos every week, hoping they follow you…

 

You know your products will help every woman feel gorgeous, but your sales are stagnant, leaving you with more questions than answers that Google and your Facebook groups just can’t answer.

 

You need someone who’s worked with heavy-hitting beauty brands because your business’ growth and your success are at stake. 

Here's How We Do It

COVERAGE
IN PRINT
MEDIA

Feature in nationwide print magazines showcasing your brand and/or personal story

FEATURE BY
BEAUTY EDITORS
ONLINE

Showcase your brand and/or personal story with a feature on our online lifestyle platform

CAPTIVATING PHOTOGRAPHS

Fun and exciting lifestyle images to grab your customers’ attention

INFLUENCER ENDORSEMENT & PROMOTION

Get promoted by influencers with 100,000+ followers and an engagement rate of over 2.5%

CUSTOMER MAGNETISING INSTAGRAM FEED

Creating 3 months worth of instagram content for you as well as page branding to magnetise customers, micro influencers and media attention.

THE STARTUP
PACKAGE & FAQ

How it works and how we keep costs ridiculously affordable.

The Entire Population of New York City will Disappear

Imagine the entire population of bustling, busy New York City wiped from the face of Earth, disappearing never to be seen again.

 

That is what will happen to over 7 million businesses because of the Pandemic. 

 

Do you want to be one of them?

 

Because it is quite literally make it or break it for you and your business right now.

 

So I’m going to shoot you straight here:

The Difference Between a Pandemic Proof Six-Figure Business and You Joining the Seven Million Businesses Wiped off the Face of the Earth is...

 

A long-term, brand strategy.


A brand strategy is the best single investment you can make to safe-keep your business and watch your business thrive during a global pandemic.

We’ve proven it time and time again. In our business. In our client’s businesses.

This month alone, we’ve helped over 47 makeup and skincare businesses, pandemic-proof their business, and grow their revenues.

"This team helped me realise how great my brand could become even during the pandemic."
NNANNA M

When you have a brand strategy, you have a golden ticket to a successful, recession-proof company.

You’ll have peace of mind running the day to day of your business.

Knowing your social media accounts, media outreach, and influencer relationships are running like a well-oiled machine.

You’ll come to enjoy the feeling of checking your Shopify store and watching your total sales numbers growing every day.

And there is a 6 step formula guaranteeing you to do just that, but first… 

Why there’s No Better Team to Help you Grow your Makeup or Skincare Business in 2020

The Startup is a collective of 5 branding experts, a content manager, influencer campaign manager, social media manager and digital marketing manager led by Chioma Onwutalobi Brown. 

Chioma has over 10 years of branding experience and working with businesses worth over 200 million dollars like LA girl, Smashbox, Astral, Vlisco, and IMAN Cosmetics.

And The Startup Team wants to use the same strategy to transform your business but on the budget of a startup.

So If You’re Ready to Grow Your Business and Stand Out in a Saturated, 500 Billion Dollar Industry in 42 days

Here’s how you’ll get there:

The Startup Formula™

The Startup Formula is the most comprehensive brand strategy package for makeup or skincare business owners who are serious about creating an impact in a 500 billion dollar industry and grow during a global pandemic – which is no easy feat. 

 

This 6 part system is engineered for you and your business. It will completely revamp your online presence to drive engagement and conversation.

INFLUENCER
POSTS

Fun and exciting lifestyle images to grab your customers’ attention

INFLUENCER ENDORSEMENT & PROMOTION
Get promoted and endorsed by influencers with 80,000 to 100,000 followers and an engagement rate of 2.5% or more (which is higher than the industry standard). They will create content using your products and also mention your page in their caption to drive their audience to your Instagram page.

With the great relationship we have with these Influencers (from years of holding influencer events and our bi yearly influencer press trips) we are at a unique position. We fully understand what a brand needs from an Influencer post while on the other hand we fully understand how the influencers can create paid content in a way that is authentic to their followers to get the most engagement - all of these while keeping the cost of this below the industry standard rate so you can save more while getting the best.

These exclusive influencer post would usually be an image of the influencer with your product in the image.
Play
CLICK THE VIDEO ABOVE TO WATCH
PRICE
We have a great rapport with numerous influencers through our regular influencer activities, events and international press trips, as such, you can expect our rates to be well below industry standards.

According to social media marketing platform ‘Later’, influencers with 80k to 100k followers charge an average of £550 per dedicated post. Thanks to our great relationships with influencers, you can expect to spend only about half of that.

Talk about the perfect price for startups, with the assistance of an experienced agency to ensure they are making the best content to suit your brand while also keeping it as authentic as possible to get the most engagement from their audience
FAQs
EXCLUSIVE (DEDICATED) POST
This means that the influencer will create a post specifically for you, no other brand will be mentioned in that post but you sending all the traffic from that post to your page
Can I choose the influencer(s)
Certainly we work with so many Influencers (all within the 80k - 100k followers + 2.5% engagement rate), to commence your project we will provide you with a list to choose from
Can I use the content created by the influencers?
Of course you can, that is one of the main benefits of influencer marketing. They'll create content with your product (saving you the cost of photography, model, studio hire, makeup and hair etc) while also publishing the image and sending traffic to your page. it's a no brainer

We also totally understand how important social proof is, especially to startups. We have the rights to all the content created by influencers for your brand, and this is passed on to you. You are welcome to use this content on your website and/or your social media platforms.
Slider

PRINT MAGAZINE  COVERAGE

Feature in nationwide print magazines showcasing your brand and/or personal story

What better way to reach a wider audience and cement the status of your brand than with media coverage in widely-acclaimed print publications. We can feature your personal story and/or your brand in these three magazines, which all target very different, yet important, demographics. Why market to one type of audience when you could be reaching an entire nation of customers who will love and spend with your brand
GLAM AFRICA MAGAZINE:
Currently one of the most widely-read Black lifestyle magazines in the UK. Based in the UK, Glam Africa showcases the best in Black and African beauty, fashion and lifestyle. Glam Africa can be seen on newsstands all over the country, including retailers such as WHSmith, and all major airports.
VETA MAGAZINE:
This is a luxury beauty, fashion and lifestyle magazine distributed at airports, as well as 5-star hotels and locations in the UK and US.

News, edits and opinions for the modern woman who appreciates clean, minimal and
HAYAT MAGAZINE:
This handbag-sized premium fashion and beauty magazine is made with the British Muslim woman in mind. British Muslims make up more than 12% of London’s population. This is a massive audience, and contains potential customers with a great spending power that you should not miss in your diverse marketing.
PRICING
With PR agencies, you are often tied into an expensive £350- £1000 monthly retainer while also being unable to guarantee exactly which feature you will get, when you will get it and how much coverage you will get. With us, we don't have to shop around to get you coverage. This means we can guarantee what you get and when you get it, which saves time as you won’t have to wait around for editors to choose you. Furthermore, we eliminate the middleman/third parties by featuring you in publications that we manage. The associated cost savings can thus be passed on to you as well.
FAQs
Can I choose which magazine to be featured in?
Yes, you totally can. Even better, maximise exposure for your brand, while also swooping yourself a deal by getting your brand in all three magazines. Imagine being published in 3 print magazines back-to-back merely weeks apart.
Are these adverts or actual features?
These are full features about your brand and/or your products, and will include your contact details as well.
Will these low rates be for a full page?
You have the choice of a full page or a brand mention. Whichever option you go for, you can trust that it will cost much lower than the average rate card of most magazines. The mentions (approximately 200 characters) seem to be more popular with our startups because the cost on average is 4x less than the price for a full page feature.
Will I know when the magazine is out?
Yes, we will give you a publishing date in advance. You will also receive free copies once the edition is released.
Slider

EDITOR’S FEATURE ONLINE

Showcase your brand and/or personal story with a feature on our online lifestyle platform

COVERAGE BY ONLINE BEAUTY EDITORS
Did you know that on average, it takes about 5-7 interactions with your brand for a customer to purchase an item from you? So, what happens when a potential customer discovers you online or on social media for the first time? They follow up with a google search. Now this is where the online features/endorsements by an expert plays a huge part in converting more people into paying clients.
PRICING
With PR agencies, you are often tied into an expensive £350- £1000 monthly retainer while also being unable to guarantee exactly which feature you will get, when you will get it and how much coverage you will get. With us, we don't have to shop around to get you coverage. This means we can guarantee what you get and when you get it, which saves time as you won’t have to wait around for editors to choose you. Furthermore, we eliminate the middleman/third parties by featuring you in publications that we manage. The associated cost savings can thus be passed on to you as well.
FAQs
Which online platforms will these features be on?
All three print magazines have an online counterpart which is updated daily, allowing each publication to reach an even wider audience. Your brand can be featured on just one, or on all three platforms.
Where do you get the information for the feature?
With all clients, our Content Manager begins with an in depth interview/q&a about your brand, your products and your target customers. This will be used to write the feature about your brand.
Slider
INFLUENCER ENDORSEMENT & PROMOTION
Get promoted and endorsed by influencers with 80,000 to 100,000 followers and an engagement rate of 2.5% or more (which is higher than the industry standard). They will create content using your products and also mention your page in their caption to drive their audience to your Instagram page.

With the great relationship we have with these Influencers (from years of holding influencer events and our bi yearly influencer press trips) we are at a unique position. We fully understand what a brand needs from an Influencer post while on the other hand we fully understand how the influencers can create paid content in a way that is authentic to their followers to get the most engagement - all of these while keeping the cost of this below the industry standard rate so you can save more while getting the best.

These exclusive influencer post would usually be an image of the influencer with your product in the image.
Play

CLICK THE VIDEO ABOVE TO WATCH

PRICE
We have a great rapport with numerous influencers through our regular influencer activities, events and international press trips, as such, you can expect our rates to be well below industry standards.

According to social media marketing platform ‘Later’, influencers with 80k to 100k followers charge an average of £550 per dedicated post. Thanks to our great relationships with influencers, you can expect to spend only about half of that.

Talk about the perfect price for startups, with the assistance of an experienced agency to ensure they are making the best content to suit your brand while also keeping it as authentic as possible to get the most engagement from their audience
FAQs
EXCLUSIVE (DEDICATED) POST
This means that the influencer will create a post specifically for you, no other brand will be mentioned in that post but you sending all the traffic from that post to your page
Can I choose the influencer(s)
Certainly we work with so many Influencers (all within the 80k - 100k followers + 2.5% engagement rate), to commence your project we will provide you with a list to choose from

Can I use the content created by the influencers?
Of course you can, that is one of the main benefits of influencer marketing. They'll create content with your product (saving you the cost of photography, model, studio hire, makeup and hair etc) while also publishing the image and sending traffic to your page. it's a no brainer

We also totally understand how important social proof is, especially to startups. We have the rights to all the content created by influencers for your brand, and this is passed on to you. You are welcome to use this content on your website and/or your social media platforms.
Slider
PRINT MEDIA COVERAGE
FOR YOUR BRAND
What better way to reach a wider audience and cement the status of your brand than with media coverage in widely-acclaimed print publications. We can feature your personal story and/or your brand in these three magazines, which all target very different, yet important, demographics. Why market to one type of audience when you could be reaching an entire nation of customers who will love and spend with your brand
GLAM AFRICA MAGAZINE:
Currently one of the most widely-read Black lifestyle magazines in the UK. Based in the UK, Glam Africa showcases the best in Black and African beauty, fashion and lifestyle. Glam Africa can be seen on newsstands all over the country, including retailers such as WHSmith, and all major airports.
VETA MAGAZINE:
This is a luxury beauty, fashion and lifestyle magazine distributed at airports, as well as 5-star hotels and locations in the UK and US.

News, edits and opinions for the modern woman who appreciates clean, minimal and
HAYAT MAGAZINE:
This handbag-sized premium fashion and beauty magazine is made with the British Muslim woman in mind. British Muslims make up more than 12% of London’s population. This is a massive audience, and contains potential customers with a great spending power that you should not miss in your diverse marketing.

Hayat Magazine is distributed for free inside The Muslm News, a monthly newspaper that has served the British Muslim community since 1989, which has published more than 375 editions to date.
PRICING
With PR agencies, you are often tied into an expensive £350- £1000 monthly retainer while also being unable to guarantee exactly which feature you will get, when you will get it and how much coverage you will get. With us, we don't have to shop around to get you coverage. This means we can guarantee what you get and when you get it, which saves time as you won’t have to wait around for editors to choose you. Furthermore, we eliminate the middleman/third parties by featuring you in publications that we manage. The associated cost savings can thus be passed on to you as well.
FAQs
Can I choose which magazine to be featured in?
Yes, you totally can. Even better, maximise exposure for your brand, while also swooping yourself a deal by getting your brand in all three magazines. Imagine being published in 3 print magazines back-to-back merely weeks apart.
Are these adverts or actual features?
These are full features about your brand and/or your products, and will include your contact details as well.
Will these low rates be for a full page?
You have the choice of a full page or a brand mention. Whichever option you go for, you can trust that it will cost much lower than the average rate card of most magazines. The mentions (approximately 200 characters) seem to be more popular with our startups because the cost on average is 4x less than the price for a full page feature.
Will I know when the magazine is out?
Yes, we will give you a publishing date in advance. You will also receive free copies once the edition is released.
Slider
COVERAGE BY ONLINE BEAUTY EDITORS
Did you know that on average, it takes about 5-7 interactions with your brand for a customer to purchase an item from you? So, what happens when a potential customer discovers you online or on social media for the first time? They follow up with a google search. Now this is where the online features/endorsements by an expert plays a huge part in converting more people into paying clients.
PRICING
With PR agencies, you are often tied into an expensive £350- £1000 monthly retainer while also being unable to guarantee exactly which feature you will get, when you will get it and how much coverage you will get. With us, we don't have to shop around to get you coverage. This means we can guarantee what you get and when you get it, which saves time as you won’t have to wait around for editors to choose you. Furthermore, we eliminate the middleman/third parties by featuring you in publications that we manage. The associated cost savings can thus be passed on to you as well.
FAQs
Which online platforms will these features be on?
All three print magazines have an online counterpart which is updated daily, allowing each publication to reach an even wider audience. Your brand can be featured on just one, or on all three platforms.
Where do you get the information for the feature?
With all clients, our Content Manager begins with an in depth interview/q&a about your brand, your products and your target customers. This will be used to write the feature about your brand.
Slider

CAPTIVATING PHOTOGRAPHS

Fun and exciting lifestyle images to grab your customers’ attention. It’s time to level up your brand enough to compete in an already saturated market

These are not just product images, they are fun and exciting lifestyle images that will grab your customer’s attention, and can be used instead of or alongside the typical product photography. If you’re on any social platform you will agree that social media customers are very visual, and so, you definitely need to add some captivating lifestyle images to your social media pages.
PRICING
Who says you have to spend £200 - £750 on product photography? Unlike most agencies, we don’t outsource our photography. We have an in-house creative team at our Central London office. Getting your content created with our in-house team and using our own studio space means our overhead costs are far lower than most photographers.

As always, we pass these savings on to our startups. Our team specialises in lifestyle product photography. As such, you can expect beautiful images to wow your customers. With such creative and professional images, you can compete with international brands without the hefty price tags they tend to invest.
FAQs
How will you know what suits my brand?
Our Content Manager begins with in depth questions about your brand, your products and your target customers. With this information, we can work out exactly what you and your target audience is hoping for.

As a bonus, we will turn the information you provide - as well as any other things we discover in the process of working on your project - into a condensed branding document which we will give to you once your project is complete. In future, you will be able to hand this document over to anyone handling any creative content for you, to ensure your branding is consistent. This saves you over £150, which is the average cost of brand auditing and documentation.
Are these just Instagram pictures?
No! Images are provided as high resolution JPEGs which you can use for your website, etsy store or even for your PR activities. Of course these should be used on your social media as well, but you are free to utilise them as you wish. When you have exhausted these images, we can create even more for you at a discounted price.

To support your social media effort, as a bonus, we will also gift you with our £50 Instagram photography ebook for free. This will help you to grasp some of the basics of portrait and product photography with a mobile phone, for those spontaneous moments when you don’t have access to a professional photographer.
Slider

INSTAGRAM CONTENT & FEED DESIGN

Imagine having 3 months of Instagram content sorted for you, as well as page branding to magnetise customers, micro influencers and the media

INSTAGRAM CONTENT & CUSTOMER MAGNETISING FEED
Are you spending time and money trying to grow your Instagram, but it simply doesn’t convert to sales on the app or to external links? Or perhaps you’re getting a good quantity of sales, but these still feel disproportionate when compared to the size of your overall audience.

A huge reason for this could be your Instagram branding (or lack thereof). Often, poorly-curated social media pages can subconsciously make audiences feel like your products should be cheaper, or that your competitors who have more aesthetically-pleasing pages will be a more worthwhile investment. In the world of social media branding, a well-curated Instagram feed is really important and we are here to help you with it.
PRICING
We keep this at a very low cost as we know it is a very integral part of your marketing. Instead of paying monthly fees for a Social Media Manager (SMM), we can prepare content to last almost 3 months for a fraction of the cost of their monthly fees.

Our in-house Social Media Managers (SMMs) have actively been managing 5 different Instagram pages in the last 6 years, so they know it all, have seen it all and stay unlike most young SMMs. As an agency we focus on analysis and staying on top of all new trends and updates
FAQs
Do I have to give you my password?
No, you do not have to. We use Instagram planning apps to create a new feed for you, after which you receive your login details for the app to schedule these contents for auto-publishing or manual publishing from the app, in your own time.
Do I have to delete old posts?
Some clients may choose to publish new posts over the older content while others prefer to archive old content and start afresh. It is entirely up to you.
What content will you use to create the feed?
We insist on offering Instagram branding to clients who are interested in our photography service. This is because the ability to create magnetising Instagram feeds is greatly impacted by the images being used. On very few occasions we may consider working with your images if they are of great quality. We will combine the professional images with other images or quotes to give you approximately 3 months worth of content.
How will you know the kind of feed I like?
Our Content Manager begins with in depth questions about your brand, your products and your target customers. With this information, we can work out exactly what you and your target audience is hoping for.
How much content will I get?
We create enough content to last you approximately 3 months if you publish on every other day.

Some clients, especially those who choose to archive old content straightaway, may prefer to publish a good number of posts upfront to get the feed going, and then publish the rest over time.
What happens to my feed when I run out of your planned content?
Our aim is to offer services that support your business today and in the years to come, as such, we give you our £35 instagram branding ebook for free. This should guide you and/or your social media manager in keeping a great-looking feed once you have exhausted our curated content. Of course you are welcome to contact us a few months down the line to curate even more content for you - our repeat customers get a healthy discount. Imagine not having to worry about content again so you can focus on your actual business!
Slider

LEAD GENERATION & EMAIL MARKETING

This is email marketing based on your customer’s behaviour. Trusted as an affordable way to get continuous sales without expensive digital marketing

LEAD GENERATION & SALES CONVERSION
Once you are on track with your branding and social media marketing, the next step would be to get an even bigger audience to see your great brand everyday, then nurture this audience and convert them into regular customers and finally increase your weekly sales and revenue drastically.

Focus is on:
-Acquiring details of your potential customers every day
-Converting them into customers
-Increase the amount they spend at check out on your website by using some clever tactics
-Keeping them as your customer for as long as possible with some automatic but INTELLIGENT emails tailored to each customer or potential customer based on their online behaviour
This is different from the old type of emails that sends the same message to everyone without taking each individuals behaviour and interaction with you into account

The future of online marketing relies on daily traffic, increased conversion from audience to buyer, intelligent marketing and data analysis to ensure there's consistent revenue and sales. Let's help you get three so you can make money while you sleep
FAQ
Is this service right for me?
As a serious Ecommerce business looking to get regular customers, continuous lead generation and intelligent email marketing (tailored to each customers behaviour) should be a must in your marketing strategy.

Of course to get the best result from the lead generation and email marketing exercise, you must ensure you have created a decent brand and acquiring media/influencer endorsement, and have a high converting sales page or website.

We can only help brands that have all of these three key elements. If you are yet to achieve this, we can help you with all three aspects before proceeding with the emailing marketing and lead generation as step 2.
Slider
CAPTIVATING PHOTOGRAPHS

These are not just product images, they are fun and exciting lifestyle images that will grab your customer’s attention, and can be used instead of or alongside the typical product photography. If you’re on any social platform you will agree that social media customers are very visual, and so, you definitely need to add some captivating lifestyle images to your social media pages.
PRICING
Who says you have to spend £200 - £750 on product photography? Unlike most agencies, we don’t outsource our photography. We have an in-house creative team at our Central London office. Getting your content created with our in-house team and using our own studio space means our overhead costs are far lower than most photographers.

As always, we pass these savings on to our startups. Our team specialises in lifestyle product photography. As such, you can expect beautiful images to wow your customers. With such creative and professional images, you can compete with international brands without the hefty price tags they tend to invest.
FAQs
How will you know what suits my brand?
Our Content Manager begins with in depth questions about your brand, your products and your target customers. With this information, we can work out exactly what you and your target audience is hoping for.

As a bonus, we will turn the information you provide - as well as any other things we discover in the process of working on your project - into a condensed branding document which we will give to you once your project is complete. In future, you will be able to hand this document over to anyone handling any creative content for you, to ensure your branding is consistent. This saves you over £150, which is the average cost of brand auditing and documentation.
Are these just Instagram pictures?
No! Images are provided as high resolution JPEGs which you can use for your website, etsy store or even for your PR activities. Of course these should be used on your social media as well, but you are free to utilise them as you wish. When you have exhausted these images, we can create even more for you at a discounted price.

To support your social media effort, as a bonus, we will also give you our Instagram photography ebook for FREE. This will help you to grasp some of the basics of portrait and product photography with a mobile phone, for those spontaneous moments when you don’t have access to a professional photographer.
Slider
INSTAGRAM CONTENT & CUSTOMER MAGNETISING FEED
Are you spending time and money trying to grow your Instagram, but it simply doesn’t convert to sales on the app or to external links? Or perhaps you’re getting a good quantity of sales, but these still feel disproportionate when compared to the size of your overall audience.

A huge reason for this could be your Instagram branding (or lack thereof). Often, poorly-curated social media pages can subconsciously make audiences feel like your products should be cheaper, or that your competitors who have more aesthetically-pleasing pages will be a more worthwhile investment. In the world of social media branding, a well-curated Instagram feed is really important and we are here to help you with it.
PRICING
We keep this at a very low cost as we know it is a very integral part of your marketing. Instead of paying monthly fees for a Social Media Manager (SMM), we can prepare content to last almost 3 months for a fraction of the cost of their monthly fees.

Our in-house Social Media Managers (SMMs) have actively been managing 5 different Instagram pages in the last 6 years, so they know it all, have seen it all and stay unlike most young SMMs. As an agency we focus on analysis and staying on top of all new trends and updates
FAQs
Do I have to give you my password?
No, you do not have to. We use Instagram planning apps to create a new feed for you, after which you receive your login details for the app to schedule these contents for auto-publishing or manual publishing from the app, in your own time.
Do I have to delete old posts?
Some clients may choose to publish new posts over the older content while others prefer to archive old content and start afresh. It is entirely up to you.
What content will you use to create the feed?
We insist on offering Instagram branding to clients who are interested in our photography service. This is because the ability to create magnetising Instagram feeds is greatly impacted by the images being used. On very few occasions we may consider working with your images if they are of great quality. We will combine the professional images with other images or quotes to give you approximately 3 months worth of content.
How will you know the kind of feed I like?
Our Content Manager begins with in depth questions about your brand, your products and your target customers. With this information, we can work out exactly what you and your target audience is hoping for.
How much content will I get?
We create enough content to last you approximately 3 months if you publish on every other day.

Some clients, especially those who choose to archive old content straightaway, may prefer to publish a good number of posts upfront to get the feed going, and then publish the rest over time.
What happens to my feed when I run out of your planned content?
Our aim is to offer services that support your business today and in the years to come, as such, we give you our £35 instagram branding ebook for free. This should guide you and/or your social media manager in keeping a great-looking feed once you have exhausted our curated content. Of course you are welcome to contact us a few months down the line to curate even more content for you - our repeat customers get a healthy discount. Imagine not having to worry about content again so you can focus on your actual business!
Slider
LEAD GENERATION & SALES CONVERSION
Once you are on track with your branding and social media marketing, the next step would be to get an even bigger audience to see your great brand everyday, then nurture this audience and convert them into regular customers and finally increase your weekly sales and revenue drastically.

Focus is on:
-Acquiring details of your potential customers every day
-Converting them into customers
-Increase the amount they spend at check out on your website by using some clever tactics
-Keeping them as your customer for as long as possible with some automatic but INTELLIGENT emails tailored to each customer or potential customer based on their online behaviour
This is different from the old type of emails that sends the same message to everyone without taking each individuals behaviour and interaction with you into account

The future of online marketing relies on daily traffic, increased conversion from audience to buyer, intelligent marketing and data analysis to ensure there's consistent revenue and sales. Let's help you get three so you can make money while you sleep
FAQ
Is this service right for me?
As a serious Ecommerce business looking to get regular customers, continuous lead generation and intelligent email marketing (tailored to each customers behaviour) should be a must in your marketing strategy.

Of course to get the best result from the lead generation and email marketing exercise, you must ensure you have created a decent brand and acquiring media/influencer endorsement, and have a high converting sales page or website.

We can only help brands that have all of these three key elements. If you are yet to achieve this, we can help you with all three aspects before proceeding with the emailing marketing and lead generation as step 2.

Slider

You're in the right place, let's help you!

The Startup Formula is your golden ticket to a recession-proof, makeup or skincare empire. Watch your business transform in 42 days or less, resulting in:

 

  • Curating a cohesive social media that allows you to spend less than 20 minutes a week on social media and gaining hundreds of followers

     

  • Demystifying Influencer collaborations and leveraging social proof, so you can reach over 3 million followers every day, costing you less than 66 cents per thousand people who see your brand

     

When you book your Startup Formula™, we’ll take you through the same 6-step-process that LA Girl, IMAN Cosmetics, Smashbox, and Astral went through, who made over 200 million dollars… And I’ll show you how to do the same steps in your business.

After booking your Startup Formula you’ll receive an email from our Content Manager so we can commence with your customised strategy. 

From here, we’ll begin to formulate your Startup Formulabased on your business goals and map out a strategy to take the 500 billion dollar industry by storm.

"So affordable I could finally get professional help"​

"I had no plans of getting professional help until I discovered how low the services were and that I could split payments over a few months" Glynis H

You’ll join the community of over 397 people who already transformed their business with The Startup Formula

For Makeup or Skincare Businesses Who Want to Amass a Cult-like Following and Take Hold of the 500 Billion Dollar Industry:

What’s Next

After booking, what happens next?

Our Content Manager gets in touch with you to learn more about your product, brand, customers, and goals to begin curating your formula to success.

 

How do I know which part of the project you are on?

We know too well about the stress of running a startup, especially for solopreneurs. We aim to take away the stress and workload from you, not add to it as such we pride ourselves on exceptional client experience.

 

Once your project commences, you will receive access to your dedicated project portal, where you can see all activities our team is working on. You will also receive emails when each aspect of your project is completed.

The Startup Formula™​ Team

Eniafe

Content Manager

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Barbara

Influencer Campaign

Hasna

HASNA

Social Media

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kunal

Digital Marketing

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chioma

chief executive

Remember, Nothing will Change Until you Act on your Dreams and Take your Business to the Next Level with…

The Startup Formula™

This is your key to nurturing growth and longevity for your business in 2020 and beyond.

 

To scale your makeup or skincare brand to the likes of Smashbox, LA Girl, IMAN Cosmetics with your personalized formula to success…

THESTARTUP@SCOGROUP.CO 

THE STARTUP BY SCO GROUP